Why, hello there… welcome.
A life designed around one question: what makes things come alive?
Nature is the north star.
Old homes. Depleted soil. Disconnected humans. Let’s bring them back to life.
A little rebellion can be a very good thing.
A little rule-breaking makes room for more life.
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Ideal Bite

Co-founder — acquired by The Walt
Disney Company

100+

National television appearances,
including Good Morning America and
TODAY

~30 Years

At the intersection of environment, design & ideas

12

Restored & reimagined across nearly three decades

REGENERATION

I spent the first part of my career changing minds.
Then I became interested in
changing conditions.

Regeneration isn’t a design aesthetic. It’s a way of seeing potential — in homes, land, systems, and ultimately, how we choose to live.

The question underneath the work is simple: what conditions allow life to flourish?

REGENERATIVE DESIGN · LOS ALAMOS HERITAGE HOUSE

Home.

An old house does not need to be made new. It needs to be listened to.

Across nearly 30 years and 12 homes, Jen has developed an instinct for beginning with what is already there — architecture, history, materials, imperfections and the life a place has already held. Rather than impose a trend, she listens for the inherent spirit of a place and creates the conditions for it to become more fully itself.

 FEATURED PROJECT · LOS ALAMOS HERITAGE HOUSE

A two-story wooden house with a metal roof, surrounded by lush greenery and colorful flowers, featuring a porch with decorative trim and windows with white frames.
A cozy living room viewed through a vintage mirror with an ornate frame. The room features a wooden ceiling with exposed beams, a chandelier hanging from the ceiling, and framed artwork on the walls. Beneath the artwork are decorative pillows arranged on the floor, creating a comfortable seating area.

An 1882 pioneer home restored through stewardship, reuse, local craftsmanship and respect for its past — then returned to active life as a place for hospitality, weddings, dinners, retreats and community.

ANAVO FARM · REGENERATIVE FARM & NONPROFIT

Land.

What if the answers we’re looking for are already under our feet?

Years after first writing the word Anavo — harmony — in a journal in Ireland, Jen found herself on six depleted acres in California’s Santa Ynez Valley. What began as home became an experiment in participation: soil, compost, rescue animals, food, biodiversity and the rhythms of a living system.

Anavo is not presented as a perfect model. It is a living laboratory — a place to touch, tend and test regenerative ideas in real life. Practiced, not preached.

A woman wearing a white dress, cowboy hat, and brown boots walking in a green field with a sheep and trees in the background on a sunny day.

THE HUMAN SIDE OF REGENERATION

Life.

The forms keep changing. The instinct doesn’t.

After building a life in media and ideas, Jen wanted her hands back in the physical world. She pushed west. In Montana, somewhere between horses, mountains and getting closer to the land, she recognized something she hadn’t realized she’d been missing: she felt at home.

That return became a larger inquiry — not only how we regenerate soil or old homes, but how we create lives with more connection, embodiment, freedom and aliveness. This is where motherhood, animals, horses, reinvention and rebellion belong: not as separate themes, but as evidence of a life increasingly lived in alignment with the same instinct.

Connection itself can be regenerative.

A woman wearing a cowboy hat and a blue jacket is riding a brown horse on a trail in a lush green landscape. A black and white dog walks beside her. In the background, there are dense evergreen trees, rolling hills, and snow-capped mountains under a partly cloudy sky.

MEDIA & PRESS

In Their Words.

From helping bring green living into the mainstream to exploring what regeneration can mean now.

FORBES

“Jen Boulden is a true pioneer in the green business world.”

GOOD MORNING AMERICA · SAM CHAMPION

“We rely on Jen Boulden here at Good Morning America to come up with these ideas to help us do things in a better, healthier way.”

MARTHA STEWART

“…two gurus of green living…small ways all of us can live healthier lives and help save the planet.”

ELLE

“It’s tempting to call Jennifer Boulden … the Martha Stewarts of the environment, except that they’re about little lifestyle adjustments, not elaborate schemes.”

Magazine cover of Vanity Fair with a woman in a green dress and a green wreath, and a three-page spread with women in a forest setting, some sitting, some standing, and one lying on the grass with a laptop.

FOR PODCAST HOSTS & PRODUCERS

What comes after sustainable — and why is “less bad” no longer enough?


From changing minds to changing conditions: what changed after Ideal Bite?


What can nature teach us about designing homes, land, systems and lives?


Why can connection itself be regenerative?


Follow the living story

Press, podcasts, speaking, creative collaborations, regenerative design, aligned partnerships.

Experience the Places

ANAVO FARM

Regenerative farm & farm stays
in the Santa Ynez Valley

LOS ALAMOS
HERITAGE HOUSE

An 1882 pioneer home &
intimate event venue

CONNECTION CAN BE REGENERATIVE.

Stories get shared. Ideas spark. New possibilities emerge.

I’d love to hear from you.

The Living Story